Featured Case Study — Project 01

Lumus Skin Company — AI Influencer Campaign

For this mock skincare brand, I created Maya Ellis, a custom AI skincare influencer designed to represent Lumus Skin Company across lifestyle visuals, product content, and short-form video. The project shows how small beauty brands can create consistent, polished content without hiring models, booking studios, or planning traditional shoot days.

Lumus Skin Company campaign cover showing Maya Ellis and Lumus Glow Serum
Lumus cover image
Campaign video
Maya Ellis AI influencer character board
Maya Ellis character board
Lumus Glow Serum product mockup
Lumus Glow Serum product mockup

Case Study Details

A polished campaign face without a traditional shoot day.

Service Type
AI Influencer Content Package
Mock Brand
Lumus Skin Company
AI Influencer Created
Maya Ellis
Project Goal
Create a premium AI skincare influencer that gives Lumus Skin Company a consistent brand face for lifestyle visuals, product content, and short-form social videos without hiring a model, booking a studio, or planning a full shoot day.
Deliverables
Character board, product mockup, 6 skincare lifestyle/product visuals, 3 short-form video clips, 1 finished campaign video with voiceover, text overlays, campaign concept.
Best For
TikTok, Instagram Reels, paid ad creatives, product launch content, website visuals, email marketing graphics.

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