Portfolio Project 02
AuraFit Wellness Studio — AI Influencer Campaign
For this mock wellness brand, I created Naomi Vale, a custom AI wellness influencer designed to represent AuraFit Wellness Studio across soft fitness visuals, recovery content, and short-form campaign video. The project shows how wellness and fitness brands can create consistent premium content without traditional production logistics.
Case Study Details
Soft strength, calm luxury, and a repeatable wellness brand face.
- Service Type
- AI Influencer Content Package
- Mock Brand
- AuraFit Wellness Studio
- AI Influencer Created
- Naomi Vale
- Brand / Product Description
- AuraFit Wellness Studio is a luxury wellness brand focused on low-impact movement, Pilates-inspired fitness, stretching, and recovery. The campaign uses Naomi Vale to create premium lifestyle visuals and short-form content that show calm strength, consistency, and elevated studio energy without traditional shoot days.
- Project Goal
- Create a premium AI wellness influencer that gives AuraFit Wellness Studio a consistent brand face for soft fitness, Pilates-inspired movement, recovery visuals, and lifestyle content without hiring models, renting studios, or planning weekly shoot days.
- Creative Direction
- Soft strength, calm luxury fitness, warm natural light, cream yoga mats, eucalyptus, glass water bottles, neutral activewear, Pilates-inspired movement, recovery-focused studio lifestyle, soft concrete textures, and light wood details.
Deliverables Created
Everything needed for a repeatable studio content system.
Naomi Vale character board
AuraFit Wellness Studio mockup
6 wellness lifestyle/studio visuals
3 short-form video clips
1 finished campaign video with voiceover
Text overlays and campaign concept
Scene prompt set for repeatable content creation
Best For
High-polish content across launch, social, and paid channels.
TikTokInstagram ReelsPaid Ads
Studio LaunchesWebsite Visuals
Email GraphicsSocial Content
Want a campaign like this for your brand?
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